Privacy Policy
Last Updated: June 23, 2026
1. Information We Collect
We may collect information about you in several ways when you use WhereWasTaken.
Account Information
When you create an account, we may collect information you voluntarily provide, such as your email address. Providing this information is optional, but some features may not be available without an account.
Usage Information
We automatically collect certain information when you visit our website, including:
- IP address
- Browser type and version
- Device and operating system information
- Referring pages
- Pages viewed and time spent on the site
- Interaction and navigation data
We use Microsoft Clarity to better understand how visitors interact with our website through behavioral analytics, heatmaps, and session recordings. This helps us improve usability and user experience. For more information, please review the Microsoft Privacy Statement.
Advertising and Cookie Information
We may use third-party advertising services, including Google AdSense. These services may use cookies, local storage, and similar technologies to collect or access information such as:
- Browser and device identifiers
- IP address
- Approximate geographic location
- Website interaction data
This information may be used to display ads, measure advertising performance, prevent fraud, and limit the frequency of advertisements.
Uploaded Photos
When you upload photos to WhereWasTaken, we process those images to provide location analysis services. Our AI systems examine visual clues within the image to help estimate where a photo may have been taken and explain the reasoning behind the result.
Uploaded images may be stored temporarily while processing and delivering results. We do not retain uploaded images longer than necessary to provide the service.
2. How We Use Your Information
We use collected information to:
- Create and manage user accounts
- Provide photo location analysis services
- Generate geographic insights and explanations
- Improve the accuracy and quality of our AI systems
- Monitor site performance and usage trends
- Develop new features and functionality
- Protect the security and integrity of the platform
3. How We Share Information
We do not sell your personal information.
We may share information only in the following circumstances:
- With trusted service providers that help operate our website
- To comply with legal obligations or lawful requests
- To protect the rights, safety, and security of our users and services
- In connection with a business transaction such as a merger, acquisition, or asset transfer
4. Third-Party Services
We use trusted third-party providers to support our services:
Supabase
Used for authentication, account management, and database infrastructure.
Microsoft Clarity
Used for analytics, user behavior insights, heatmaps, and session recordings.
Google AdSense
Used to display advertisements on the website. Google and its partners may use cookies and similar technologies to deliver personalized or non-personalized ads, measure ad performance, and prevent fraud.
You can learn more about how Google uses data and manage your advertising preferences through Google's Ads Settings.
5. Data Security
We implement reasonable administrative, technical, and organizational safeguards designed to protect your information.
However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.
6. Your Privacy Rights
Depending on your location and applicable laws, you may have the right to:
- Access your personal information
- Correct inaccurate information
- Request deletion of your data
- Object to certain data processing activities
- Withdraw consent where applicable
To exercise these rights, please contact us using the information provided below.
7. Data Retention
We retain personal information only for as long as necessary to provide our services, comply with legal obligations, resolve disputes, and enforce our agreements.
Uploaded photos are generally retained only for the period required to process and deliver analysis results.
8. Contact Us
If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us using the email address provided in the website footer.